Sunday, April 12, 2015

Good Price Great Style - Creating a Tray of the Day

good price.....
......great style

Creating a Tray of the Day....

A simple, stylish vignette on a tray is one of the easiest ways to glam up your coffee table.  Shop your own home for items that you love, pair them with books that you have on hand (I often remove the book covers because they look too busy) and always add some greenery.  An air plant, fern or orchid adds some softness to the tray and the surrounding objects.

Follow me on instagram @pricestyleanddesign where I share decorative trays on a regular basis!


Secrets from a Real Estate Stager - 9 Tips for Staging/Selling Your Home

Why stage your home for resale? Well, the answer is, in my experience, you will get more money for your home.  I have seen it time and again that when a house is well staged, it becomes a more valuable commodity. Staging helps potential buyers see the 'flow' of the home with regard to seating, foot traffic, watching TV, working from home, etc.  I like to tell my clients that staging your home is like putting on a really great outfit for a job interview.  Sell your home like you would sell yourself to a potential employer.  Present a polished first impression.  According to Barbara Corcoran (real estate mogul and NBC Today Show contributor), "buyers decide within 8 seconds whether they are interested in your home".

While there are many 'tips and tricks' on Pinterest and other sites telling you how to prepare your home for market....I thought I'd share my tried and true formula for presenting your home for resale.

TIP #1:  Hire a GREAT REALTOR!  Do your research and interview at least 3 realtors that have been successful in your area.  Ask for references.

TIP #2:  Let the realtor do their job.  Yes, I know I'm not even talking about staging yet, but so often I see homeowners trying to tell their real estate agents what they think their home is worth and how it should be presented.  You hired a real estate professional for a reason.  Let. them. do. their. job.

TIP #3: Let the real estate agent find a stager.  More than likely, the agent has a stager or two that they work with on a regular basis.  Again, this goes back to 'letting the agent do their job'.  Stagers and agents need to work in simpatico to make the home marketable to the best target audience.

TIP #4:  Now we get to staging!  Preferably, if you can move out of your home during the selling process, that is the best option.  Because 'living in a home' is not quite like 'staging a home'.  If you end up living in the home while it is staged, then be forewarned that sometimes the stager has a different interpretation of how the living spaces will be presented. The stager's job is to create an artistic representation of life in the home for the target market.

TIP #5:  Now on to my tried and true staging tips.  Color Schemes.  It's important to create a visual flow for the potential buyer as they walk through the home.  For each home that I stage, I first create a color scheme that will be carried through each room of the house. From furniture to area rugs, and pillows to decorative accessories, each room and all the pieces work together to tell a unified story. People respond to color.  Color helps people remember the individual rooms or differentiate between the myriad of homes that they are looking at to purchase. Color evokes emotion and creates a memorable bond with the home.

Green color scheme:

Yellow color scheme:

Red color scheme:

TIP #6:  Let. the. stager. do. their. job.  A few times, though not many, after I've finished my job, the homeowner will come in and say something like..."I hate green!" -- and I've just staged the whole house with a green color scheme.  To them, I say (politely), "it's not about you anymore -- this is a house that is going to be sold and it is no longer your home".  That sounds harsh (I do try and say it in a much nicer tone believe me....) but it's true.  Let. the. stager. do. their. job.

TIP #7:  Not every nook and cranny needs to be staged.  If you are living in your home during the selling process -- then eliminate everything you possibly can that is personal.  Pack up or edit items that are on bookshelves, clear off the clutter on the counters, etc. The potential buyer needs to see the 'space' instead of your 'stuff'. I like to create artful compositions on bookshelves, counters or coffee tables that will be remembered instead of visual clutter.

TIP #8:  Respect the staging process.  Some people confuse 'staging' for 'interior design'. While there are similarities (yes, creating beautiful spaces), staging occurs within a 1-2 day time frame, using the stagers existing inventory, while with interior design, one has the luxury of time to slowly build and layer room by room.  Every home I've ever staged, needs something that I probably don't have in my inventory.  I either have to buy it or rent it from another source.  The staging process happens so quickly, and often times the day of staging is what I call 'a work in progress' -- I bring things in and place them, then revise, revise and revise until I'm done at the end of the day.  I encourage my clients NOT to show up in the middle of the day to see what I'm doing -- because at the end of the day it will most likely be different!

Beginning of a typical staging day (bringing in the furniture):

Middle of the day, editing and organizing:

Final at end of the day:

TIP #9:  Breathe.  Inhale and exhale.  Seriously.  Selling your home is one of the most stressful things that you may go through in life. (Click here to read more about that!)


(All images are the property of Price Style and Design)

Tuesday, March 10, 2015

Outdoor Pillows - Ikat and more

Good news and bad news.  The good news is, that it's so warm in Northern California on March 11th, that you can sit outside in the early evening and enjoy a lovely glass of wine without being freezing.  The bad news is, global warming is alive and well.  It's hard to celebrate the warmth when you know that we are in a drought crisis and that our little earth is changing!

But, despite the fact that I feel guilty (#californiadrought), I thought I'd do a little post on the cool outdoor pillows that I've been eyeing lately.  

If you've been reading this blog for a while, you know I love pillows!  Pillows are the easiest way to transform your space!!!

   However, my pet peeve is 'traditional outdoor pillows' -- you know, the ones that have 
'anchors' or 'stripes' or 'fish' on them.... :)  

   Your outdoor space is an extension of your indoor let it reflect who you are!

   Me?  I love ikat.  I love wild colors.  I love making a statement.

   Here are my picks for some 'out of the box' outdoor pillows that I'm mulling over for my 
personal outdoor space........


Cheers!  (But I feel guilty!)

Wednesday, February 25, 2015

Styling a coffee table: Tray of the Day and..... where I've been!

Greetings!  I know it's been a while!  I've been swamped with work (and a quick trip to Hawaii to see my high school friends).  But if you've been wondering what I've been up to.... follow me on Instagram (@pricestyleanddesign)!  I signed up about a month ago-- yes, I'm a little slow on the social media stuff --- but all of my posts on Instagram focus on original art, lighting finds, styled vignettes, pillows and fabric and pretty things for your home!

If you've been reading this blog for a while, you know that I'm obsessed with using trays as a styling device on a coffee table.  It's a great platform to arrange a vignette!

I post a bunch of my Tray of the Day vignettes (#trayoftheday) along with other interior design inspired pics on Instagram.

Here are a few of my recent Instagram posts on coffee table styling:

In other news, (and I'll do a bigger post on this soon), my new Etsy Shop is up and running.....Here's a sample of the goodies I'm selling:

And the real estate market in Northern California is going CRAZY....  so the staging part of my business is keeping me obscenely busy! 

Here are a few pics of homes that I've staged recently:



Email me if you'd like help with your home!


Sunday, January 18, 2015

Ceiling Medallion -- Just in case you are looking up

I don't know about you....but I don't sit down.  Not until it's time to go to bed.  On the weekends, I wake up and think, 'what am I going to create this weekend?' 

If you remember, a while back, I made this light fixture using a drum shade from Ikea, and oregami papers, using this as inspiration, but.....

Something was missing for me.......the ceiling still looked a little empty.

So hello, HomeGoods and a super inexpensive sunburst mirror....

A little white paint, and here we are:

Now, next weekend, I'm going to paint the green wall, black!


Wednesday, January 14, 2015

Affordable Original Art -- 6 ways to jumpstart your collection

Have you ever wanted to own original art but thought that art collecting was only for the rich and famous?  Many people think that buying original art is too expensive, but I disagree!

If you've been reading this blog for a while, you know that I like to promote the acquisition of original art for home design.  You've got to start looking locally in your area, researching the type of art that inspires you, or even venture to create your own!

Here are 6 ways to curate a beautiful art collection in your own home...

Check your area for galleries featuring local artists.  Often times they are called 'artist studios', and some areas even have what's called 'open studios', where art is displayed in private residences.  Prices are usually very affordable and you may even have a chance to meet the artist at one of the venues, which would be wonderful!

Special Bonus:  Some galleries let you 'rent' the art for a period of time to see if you really, really love it in your home!

In San Francisco, we have the Museum of Modern Art Artists Gallery (which is located at Fort Mason and not in the museum downtown), where artists are carefully vetted before their work is selected -- and the prices are amazing!

Flea markets are an awesome way to find vintage art, and integrate it into your collection.  Look for similar colors and hues and create a gallery wall with your finds.


You might be shaking your head at this one, but I recently scored an awesome original painting by one of my favorite artists, Michelle Armas, on Craigslist in San Francisco for a FRACTION of the price.  

To search on craigslist, type in 'original art' in the search area and then click 'gallery view' - so that all the photos come up and you can search quickly by what catches your eye!  

(This is the Michelle Armas painting that I scored on Craigslist!)

4.  ETSY has become one of my top choices when sourcing affordable art for my clients.  The easy way to search, is to type in the genre (abstract, figurative, impressionist, etc.) and then add in the color and size for which you are looking.

5.  DIY 
Choose colors that you love (or create a color scheme using color theory) and then go for it. :)

(This is a little series of paintings that I've been working on.....)

This, my friends, I could do for hours!  Google, Pinterest, Houzz, Blogs....the list goes on and on, in terms of ways to search for original art.  What inspires you?  Color, concept, history, shapes, animals, light, landscape, culture.........the ideas are endless!

Personally, I'm a huge mid-century modern fan, and my favorite gallery is Lost Art Salon in San Francisco.  They have a FABULOUS website, here

As luck would have it for my readers, Serena & Lily curates much of their art collection from my friends at Lost Art Salon, so you can view more beautiful images, here.

I hope this has inspired you to find art that you love!

Monday, January 12, 2015

Good Price...GREAT Style

Welcome to my new blog series, Good Price.....GREAT Style!

Good design is a mix of high and low items, which creates a well curated look.  These items are not super pricey, but they have such style!  And don't be of these items is from Target.....I'll tell you at the end of the post. ;)

Aren't those lamps just fabulous?  Yes, they are from Target!!! Swoon worthy!  The rug is from Urban Outfitters, and I recently spotted it in this darling kitchen makeover.  The pillow is an awesome steal at $24 from One Kings Lane.  It would be so cute tossed on a bed or side chair.  If you follow me on Instagram, you know that I'm posting lots of vignettes of decorative items on trays. I love this little blue one!  And finally, a bar cart that I think is so cute -- it's the highest priced item  on today's list, but still a great value and so swanky!

Thanks for stopping by!  Follow me on Facebook, Instagram and Pinterest!